Editors Note: South Georgia Today is pleased to present this limited run series, Hahira’s Working Women. This series will focus on the amazing women who own or manage a business in Hahira, or hold a position of leadership within this small community. These articles will run twice a week until all of these amazing women have told their stories. You won’t want to miss a single one of these stories.
In life, many moments deserve to be displayed. Family photographs, academic achievements, art creations. But these moments can’t be showcased in all their glory without a fitting frame. Wanda Johnson and her husband, Danny, at Johnson’s Frames and More help local customers with all their framing needs and more, of course.
In 2008, Danny, his sister, and her husband decided to open Johnson’s Frames, a continuation of the frame shop their father first opened in the eighties but later sold. After three years, Danny’s sister decided she no longer wanted to be a part of the business. So, Danny and Wanda stepped up.
The couple met in 2007 after Wanda moved to Valdosta from Hawkinsville in 2004 and Danny returned to Hahira from Orlando in 2005. They married two years later, and the business became theirs on Jan. 1, 2012. The Johnsons’ current location at 103 N. Lowndes St. became available in June 2012, and the pair has been serving the community from there since.
At Johnson’s Frames and More, customers can bring their prized possessions to be professionally framed. Wanda uses her talents to help customers color coordinate mats and choose a frame from the corner samples available. Shadowboxes are also an option.
Once an order has been placed, the mats are created by a computer-driven cutter in the next room over. Dimensions are entered in to ensure that the mat comes out to its correct size. The frames are then created from moldings at the saw shop in the far-end room of the building. Wanda is very instrumental in the frame shop, acting as her husbands right hand during the framing process.
To stay updated and guarantee all the customers’ needs are fulfilled, Wanda and her husband attend classes on mat design and current trends in the framing industry.
“We take a lot of pride in what we do, and we do our best to do what the customer wants or needs,” Wanda said.
Since there are no employees, Wanda and Danny work hard to stay on top of the orders they receive, often staying late and working additional days to get the job done.
“It’s not a mass production,” Wanda said. “Everyone’s done on an individual basis.”
On a normal day, without interruptions, the Johnsons can complete about six orders. But waiting on customers, with some bringing in multiple orders at once, can slow down the process.
Turnaround typically takes a few days unless something must be ordered, which may then take weeks.
Although framing services have always been the focus of the business, a bit of a twist was added when Wanda and Danny took over. Danny enjoyed buying and selling items in yard sales until the shop began to consume most of the couple’s personal time, he now uses the store to continue his hobby.
Antiques and high-end home and garden décor encompass the “more” at Johnson’s Frames and More.
Whether customers come in for frames or more, they can be confident that they’re walking into a friendly, family-owned-and-operated establishment offering high-quality service.
“It’s a unique, one-of-a-kind business,” Wanda said. “There are not very many mom-and-pop frame shops left.”
Johnsons’ patrons have provided an immense amount of support, forming mutual relationships of loyalty with the owners. A vital component for making locally owned businesses thrive.
While it takes the perfect frame to showcase life’s most important moments and achievements, it also takes the right person to frame it. People need someone who is passionate and determined to create exactly what the customer needs. The Hahira community, as well as surrounding ones, find no less in Wanda and her husband Danny.
In addition to working full time along with her husband at their business, Wanda wears many other hats. She is actively involved with the Hahira Lions Club and is also the immediate past Vice-President of the Hahira Merchants Association. In addition, Wanda serves as Treasurer for the Elks Ladies Auxiliary.
Recently, Wanda and her husband embarked on a journey to a healthier lifestyle. Together they have lost nearly 100 pounds. The entire lifestyle change prompted Wanda to help others who were looking to make changes in their health. She became a health coach with Optimal Health Program and is eager to help others improve their health outcomes.
It would appear that Wanda is a very busy lady and indeed she is. However, you’ll always find Wanda ready, willing and able to lend a hand, especially when it comes to anything Hahira. Framing Hahira in a vibrant and energetic light is a high priority for Wanda and with the help of her husband, she has done just that.
Johnson’s Frames and More is located at 103 N. Lowndes Street in Hahira, Georgia 31632.